Clik here to view.
An X-tremely “Franchise-Ready” Brand
As a marketing and branding firm that specializes in working with franchises and multi-location businesses, we meet with a diverse mix of prospective clients across a wide variety of industries that...
View ArticleClik here to view.
Dream. Brand. Evolve.
The tagline at Design the Planet is DREAM. BRAND. EVOLVE. and no matter what your personal business model is, we have found these three words to be a mantra for branding success. Whether you are a...
View ArticleClik here to view.
100% Improvement On Franchise Brand Delivery
Recently, I listened to a webinar that reviewed a 2013 QSR Performance Study which profiled and compared the speed, accuracy, quality, and consistency (cleanliness, speaker sound, etc.) of five...
View ArticleClik here to view.
DEATH TO THE TEMPLATE – ALL HAIL DIFFERENTIATION
The question is not IF you are different, but HOW you are different. Whether you are a franchise brand, multi-location brand, single-location brand or strictly an online brand, if you can’t answer this...
View ArticleClik here to view.
Things To think through before deciding to franchise (Part Two)
The Franchise model of expanding brands into multiple location businesses quickly and efficiently has been around a long time, but that doesn’t mean that starting a franchise is an easy process. Here...
View ArticleClik here to view.
5 REASONS 2 REBRAND
1. Keep your brand “fashionable” Consumers look for what’s new and different. Like fashions, a brand can become dated. With old packaging, colors, fonts and style it could be time to do that makeover....
View ArticleThe Importance of Uniforms In Branding a Franchise
There are many things a franchise or multi-location business can do to create that sense of consistency and seamless brand delivery so important for a customer base which, in some cases, have an...
View ArticleClik here to view.
Vehicle Wrap Advertising
Vehicle wraps are one of the most cost-effective ways to advertise your business. If done well, commercial vehicle wraps could be considered a blend of advertising and art, and they can create many...
View ArticleCreating or Rebranding a Franchise’s Visual Brand Identity
Through over 15 years of experience building and improving brand identities, our team has developed a set of specific guidelines and processes that are a must when creating a visual identity. Read on...
View ArticleHow We Save Franchises or Multi-Location Companies a Boatload of Money – and...
We work with several franchises and companies that have two or more locations. Some companies, when they find us, are looking for a Marketing Partner while sometimes a single location will contact us...
View Article
